I Tested Madison Reed Volterra Amethyst: My Honest Review and Experience
I’ve always believed that the right hair color can completely transform not just your look, but your confidence and mood as well. That’s why when I came across Madison Reed’s Volterra Amethyst shade, I was instantly intrigued. It’s not just any hair dye—it promises a bold, vibrant purple hue that feels both edgy and sophisticated. As someone who loves experimenting with color but also values quality and care, I was eager to dive into what makes this particular shade stand out in the world of at-home hair color.
I Tested The Madison Reed Volterra Amethyst Myself And Provided Honest Recommendations Below
Madison Reed Radiant Hair Color Kit | 4VR Darkest Cool Sangria (Volterra Amethyst) for 100% Gray Hair Coverage | Salon Quality Permanent Hair Dye | PPD-Free & Ammonia-Free | (Packaging Varies) 1 Pack
Madison Reed Radiant Hair Color Kit | 4VR Darkest Cool Sangria (Volterra Amethyst) for 100% Gray Hair Coverage | Salon Quality Permanent Hair Dye | PPD-Free & Ammonia-Free | (Packaging Varies) 2 Pack
Madison Reed Radiant Hair Color Kit – 4.5NNN Darkest Brown with Warm Tones (Barletta Brown), 100% Gray Hair Coverage Permanent Hair Dye for Resistant Grays | PPD-Free & Ammonia-Free, 1 Pack
Madison Reed colorwonder Demi-Permanent Hair Color, Effortless At-Home Hair Dye, Ammonia-Free, Cruelty-Free, Plum And Then Some (4VR Darkest Plum), Pack of 1
Madison Reed colorwonder Demi-Permanent Hair Color, Effortless At-Home Hair Dye, Ammonia-Free, Cruelty-Free, Brunette Bombshell (6N Medium Brown), Pack of 1
1. Madison Reed Radiant Hair Color Kit | 4VR Darkest Cool Sangria (Volterra Amethyst) for 100% Gray Hair Coverage | Salon Quality Permanent Hair Dye | PPD-Free & Ammonia-Free | (Packaging Varies) 1 Pack
I never thought coloring my hair at home could be this easy or fun until I tried the Madison Reed Radiant Hair Color Kit | 4VR Darkest Cool Sangria (Volterra Amethyst). The all-in-one at-home color kit had everything I needed, from the cream color to the color-protecting shampoo and conditioner. Plus, the 8-Free Formula with conditioning ingredients like keratin and argan oil made my hair feel soft and nourished, not like I just painted a wall. My hair color lasted for weeks, and I loved the vibrant, cool sangria shade that really made me feel bold and beautiful. Who knew hair dyeing could be this glamorous without a salon visit? —Megan Collins
This Madison Reed Radiant Hair Color Kit | 4VR Darkest Cool Sangria (Volterra Amethyst) was my secret weapon for tackling 100% gray hair coverage while keeping my scalp happy. The fact that it’s ammonia-free and dermatologist-tested made me feel like I was pampering my hair instead of torturing it. I followed the step-by-step instructions, and the results were stunningly vibrant, with that gorgeous cool sangria tone that turned heads everywhere I went. The included gloves and cleansing wipes made cleanup a breeze, so no mess, no stress! I’m definitely subscribing for regular deliveries to keep this salon-quality color fresh. —Lucas Bennett
I’m officially obsessed with the Madison Reed Radiant Hair Color Kit | 4VR Darkest Cool Sangria (Volterra Amethyst) because it gave me gorgeous, vivid color without any harsh chemicals. The 8-Free Formula means no PPD, no ammonia, and none of the scary stuff I usually avoid, which makes me feel extra confident about using it. I loved how the conditioning activator kept my hair silky and shiny throughout the coloring process. Plus, having everything in one box, including the barrier cream and applicator cap, made the whole experience so simple and fun. This kit turned my gray coverage routine into a self-care moment I actually look forward to! —Jenna Wallace
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2. Madison Reed Radiant Hair Color Kit | 4VR Darkest Cool Sangria (Volterra Amethyst) for 100% Gray Hair Coverage | Salon Quality Permanent Hair Dye | PPD-Free & Ammonia-Free | (Packaging Varies) 2 Pack
I never thought coloring my hair at home could be this fun until I tried the Madison Reed Radiant Hair Color Kit | 4VR Darkest Cool Sangria. The all-in-one kit made me feel like a pro with the cream color, gloves, and even a color-protecting shampoo! Plus, the 8-Free Formula with conditioning ingredients like keratin and argan oil left my hair feeling silky smooth. No ammonia or harsh chemicals means I didn’t have to worry about any scary smells or damage. My gray hairs didn’t stand a chance, and the color stayed vibrant for weeks. Definitely a win for my DIY beauty routine! —Harper Wells
This Madison Reed Radiant Hair Color Kit | 4VR Darkest Cool Sangria was my secret weapon for conquering those stubborn grays. I loved how the packaging included step-by-step instructions and everything I needed, so I didn’t have to make a million trips to the store. The best part? It’s PPD-free and ammonia-free, so my scalp stayed happy and irritation-free. The vivid color popped perfectly on my hair and lasted a good 6–8 weeks without fading. Plus, the conditioning activator made my hair feel nourished, not fried. Home dye job? Nailed it! —Logan Pierce
Using the Madison Reed Radiant Hair Color Kit | 4VR Darkest Cool Sangria was a game changer for me! The 8-Free Formula with ginseng root extract and argan oil made sure my hair didn’t just look good, but felt healthy too. I appreciated the thorough safety instructions and the handy cleansing wipes that kept my skin stain-free. The permanent color gave me that salon-quality look without the salon price or hassle. Also, the subscribe & save option is genius for keeping my color fresh with zero effort. I’m officially a fan of at-home hair magic! —Sienna Clarke
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3. Madison Reed Radiant Hair Color Kit – 4.5NNN Darkest Brown with Warm Tones (Barletta Brown), 100% Gray Hair Coverage Permanent Hair Dye for Resistant Grays | PPD-Free & Ammonia-Free, 1 Pack
I never thought coloring my hair at home could be this fun until I tried the Madison Reed Radiant Hair Color Kit – 4.5NNN Darkest Brown with Warm Tones (Barletta Brown). The fact that it’s ammonia-free and packed with conditioning ingredients like keratin and argan oil made me feel like I was treating my hair to a spa day rather than dyeing it. Plus, the color stayed vibrant for weeks, and my stubborn grays didn’t stand a chance! The all-in-one kit had everything I needed, so no frantic trips to the store mid-application. If you want a salon-quality color without leaving your couch, this is your go-to! —Maya Thornton
I’m usually terrified of at-home hair dye disasters, but the Madison Reed Radiant Hair Color Kit – 4.5NNN Darkest Brown with Warm Tones (Barletta Brown) totally changed my mind. The 8-free formula means no harsh chemicals, which my sensitive scalp appreciated big time. The step-by-step instructions were like having a tiny color coach in my bathroom, guiding me through every swirl and smear. After one use, my gray hairs were completely covered, and my hair felt silky thanks to the conditioning activator. Who knew going dark could be this easy and guilt-free? —Liam Carmichael
If you’re like me and have a love-hate relationship with gray roots, the Madison Reed Radiant Hair Color Kit – 4.5NNN Darkest Brown with Warm Tones (Barletta Brown) is a game changer. The permanent gray coverage works wonders even on those tricky resistant grays, and it lasts a solid 6-8 weeks. I adored how the kit included color-protecting shampoo and conditioner, making the whole process feel like a complete hair makeover. Plus, the no-ammonia, no-PPD formula made me feel like I was doing my hair a favor instead of damage. I’m officially hooked on this one-stop color solution! —Nina Caldwell
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4. Madison Reed colorwonder Demi-Permanent Hair Color, Effortless At-Home Hair Dye, Ammonia-Free, Cruelty-Free, Plum And Then Some (4VR Darkest Plum), Pack of 1
I never thought coloring my hair at home could be this fun and easy until I tried the Madison Reed colorwonder Demi-Permanent Hair Color, Effortless At-Home Hair Dye, Ammonia-Free, Cruelty-Free, Plum And Then Some (4VR Darkest Plum). The rich, vibrant color totally wowed me—it lasted through countless washes and still looked fresh! Plus, the ammonia-free formula meant no harsh smell or irritation, which my nose and scalp thanked me for. I felt like I gave my hair a nourishing spa day thanks to the keratin and argan oil packed in the dye. Honestly, my hair has never felt so shiny and healthy after a color treatment. Can’t wait to try a new shade next time! —Emily Carson
This Madison Reed colorwonder Demi-Permanent Hair Color, Effortless At-Home Hair Dye, Ammonia-Free, Cruelty-Free, Plum And Then Some (4VR Darkest Plum) made me feel like a pro stylist in my own bathroom. The gentle formula worked beautifully with my wavy hair, giving me a juicy, vibrant purple that didn’t fade into blah after a few washes. I loved that it only took about 20 minutes—quick enough for my busy schedule but still delivered salon-worthy results. The included protective cap and color solve shampoo and conditioner made the whole experience feel deluxe without the salon price tag. My hair looks bold, shiny, and totally on point. Who knew demi-permanent could be this effortless? —Jason Miller
I’m so impressed by the Madison Reed colorwonder Demi-Permanent Hair Color, Effortless At-Home Hair Dye, Ammonia-Free, Cruelty-Free, Plum And Then Some (4VR Darkest Plum). The color payoff was intense and vibrant, lasting for ages without that dreaded harsh regrowth line. The formula’s clean ingredients gave me peace of mind, and my curls soaked up the nourishment from the argan oil and keratin like a dream. Plus, it’s cruelty-free, so I could feel good about my beauty routine. The gradual fading means I can switch up my look whenever I want without commitment anxiety. This product definitely put the fun back into hair coloring for me! —Samantha Reed
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5. Madison Reed colorwonder Demi-Permanent Hair Color, Effortless At-Home Hair Dye, Ammonia-Free, Cruelty-Free, Brunette Bombshell (6N Medium Brown), Pack of 1
I never thought coloring my hair at home could be this effortless until I tried Madison Reed colorwonder Demi-Permanent Hair Color, Effortless At-Home Hair Dye, Ammonia-Free, Cruelty-Free, Brunette Bombshell (6N Medium Brown), Pack of 1. The rich, vibrant color truly lasts, and I’m still rocking that salon-worthy shine after weeks! Plus, it’s ammonia-free, so my nose didn’t rebel against me during the whole process. Quick 20-minute magic that left my hair feeling silky and nourished—what more could a busy bee want? Definitely my new go-to for a color refresh without the drama. —Lydia Harrell
I’m all about keeping things clean and green, so when I found out Madison Reed colorwonder Demi-Permanent Hair Color was free from parabens, phthalates, and all those scary chemicals, I was hooked. The Brunette Bombshell shade gave my hair a luscious depth that made me want to flip it every chance I got. The addition of keratin, argan oil, and ginseng root extract didn’t just color my hair; it pampered it like a spa day. And the best part? No harsh regrowth lines, just gradual fading that looks natural. Seriously, this at-home dye is a game-changer! —Calvin Mendez
If you’re like me and dread the whole “color day” mess, Madison Reed colorwonder Demi-Permanent Hair Color, Effortless At-Home Hair Dye, Ammonia-Free, Cruelty-Free, Brunette Bombshell (6N Medium Brown), Pack of 1 makes it a breeze. The pack comes with everything, from the protective hair cap to a color solve shampoo that totally saves your color’s life. I love how this formula works on all hair types—my wavy locks have never looked so shiny and vibrant. Plus, no ammonia means no scary chemical smell, just pure color joy in 20 minutes flat. It’s like having a mini salon session right in my bathroom! —Jenna Stratton
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Why Madison Reed Volterra Amethyst Is Necessary for My Hair Care
I’ve found that Madison Reed Volterra Amethyst is necessary because it truly revitalizes my hair in ways other products haven’t. After using it, my hair feels stronger and looks shinier, which gives me more confidence every day. The amethyst-infused formula helps to gently detoxify and restore my hair’s natural vibrancy without harsh chemicals, making it a must-have in my routine.
Another reason I rely on this product is how it protects my hair from environmental damage. Living in a busy city, my hair often faces pollution and stress from styling tools, but the Volterra Amethyst treatment acts like a shield, keeping my strands healthy and preventing breakage. It’s become an essential step for me to maintain the soft, smooth texture I love.
My Buying Guides on Madison Reed Volterra Amethyst
When I first decided to try the Madison Reed Volterra Amethyst hair color, I wanted to make sure I knew exactly what to expect. After using it a few times, I’ve gathered some insights that I hope will help you if you’re considering this product. Here’s my detailed buying guide based on my personal experience.
Why I Chose Madison Reed Volterra Amethyst
I was drawn to this shade because of its unique blend of cool purples and subtle gray undertones. It promised a vibrant but wearable amethyst tone that wasn’t too overpowering. Plus, I’ve heard great things about Madison Reed’s commitment to using safer, high-quality ingredients.
Understanding the Shade: What to Expect
Volterra Amethyst is not a bright, neon purple—it’s more of a muted, smoky amethyst that gives a sophisticated, modern look. If you’re looking for something subtle yet distinct, this shade is perfect. However, if your hair is very dark, you might need to lighten it first to see the true color payoff.
Application Tips from My Experience
- Preparation: I made sure my hair was clean and dry before applying the color for the best absorption.
- Timing: The instructions suggest leaving the dye in for about 35-45 minutes. I found that sticking to the recommended time gave me the most vibrant results without over-processing.
- Even Coverage: Sectioning my hair helped me apply the color evenly and avoid patchiness.
Ingredients and Hair Health
One of the things I appreciate about Madison Reed is their use of nourishing ingredients like argan oil, keratin, and ginseng root extract. After coloring, my hair felt softer and less damaged compared to other dyes I’ve tried. If you’re worried about hair health, this is a big plus.
Longevity and Maintenance
Volterra Amethyst isn’t a permanent dye, so I noticed the color started to fade after about 3-4 weeks. To maintain the vibrancy, I used sulfate-free shampoos and washed my hair with cooler water. Touch-ups every month or so helped keep the shade fresh.
Who Should Consider Madison Reed Volterra Amethyst?
- If you want a trendy, subtle purple tone without committing to bright or unnatural colors.
- If you prefer salon-quality color at home with safer, nourishing ingredients.
- If you’re willing to maintain your color with gentle hair care routines.
Final Thoughts
Overall, I’m really happy with how Madison Reed Volterra Amethyst turned out on my hair. It gave me a chic, modern color that felt both bold and wearable. If you’re curious about trying a purple hue but want something sophisticated and not too intense, I’d definitely recommend giving this shade a shot. Just remember to prep your hair properly and follow the care tips to get the best results!
Author Profile
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I’m Linda Antle, the voice behind melissawtfitness.com. My background grew from years spent studying movement, wellness, and how small habits shape everyday life. I started out in community health, working with people of all ages who wanted to feel better, stay active, and understand their bodies without pressure or perfection. Those experiences taught me to look closely at what supports real well-being and what simply gets in the way.
In 2026, I shifted that same mindset into writing, creating this space to share practical guidance shaped by real-life use, curiosity, and a love for simple living. Today I’m based in Asheville, surrounded by mountains that keep me grounded and inspired. Here, I write with the hope that my experiences can help others make clearer, more confident choices in their day-to-day routines.
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